Our Leadership
Hudl was founded by David Graff, Brian Kaiser and John Wirtz when the three were students at the University of Nebraska–Lincoln’s Jeffrey S. Raikes School of Computer Science and Management.
As a graduate assistant working with the Nebraska football team, David saw firsthand how paper-heavy and time-intensive it was to distribute playbooks and game film. He teamed up with his neighbors across the hall – John and Brian – to create the first version of Hudl.
Today, the three continue to lead the company alongside a diverse and ambitious leadership team that’s still growing. As a company, Hudl prides itself on trust and transparency at every level, with this team providing a clear vision for the future.
Leadership Team
Adam Gouttierre
VP, Media
Allison Hamel
VP, People
Andrew Kitchen
Sr. Director, Legal Elite
Andrew Moan
Sr. Director, Product Management (Hardware)
Andy Pryor
Sr. Director, Engineering
Anthony Galvan
VP, Marketing and Communications
Ashley Stantz
Sr. Market Director
Ashwin Desai
VP, Quality
Brett Shamblin
Sr. Director, Sales
Brian Fleissner
VP, Production & Support
Brian Kaiser
Chief Technology Officer and Co-Founder
Bruno Contardo
Sr. Director, Sales
Christine Troshynski
Sr. Director, Quality Assurance
Courtney Rodgers
SVP, Business Operations
Dan Hassenplug
VP, Design
Daniel Shaefer
Sr. Director, Business Technology
David Graff
Chief Executive Officer and Co-Founder
Deirdre Leid
VP, Hardware
Elena Koefman
Sr. Director, HR
Eric Filowitz
Sr. Director, Revenue Operations & Management
Erika Abbas Hanna
Sr. Director, Hardware Operations
Ford Englander
Sr. Director, Product Operations
Greg Nelson
SVP, Competitive
Ian Jordan
Sr. Director, Global Customer Support
Jasmine Kingsley
Chief People & Legal Officer
Jeff Scott
Sr. Director, Workplace
Jen Stephan
VP, Engineering
Joel Hensley
Sr. Director, Engineering
John O’Brien
Sr. Director, Engineering
John Wirtz
Chief Product Officer and Co-Founder
Katie Heimann
Sr. Director, Finance
Kelly Mosier
Sr. Director, Hudl Media
Kevin Lewis
Chief Financial Officer
Kimberly Van Horn
Sr. Director, Agile Coaching
Mark Ketcham
VP, Operations, Chief of Staff
Mathew May
Sr. Director, Sales
Matt Mueller
Chief Operating Officer
Michelle Henry
SVP, Product
Mike Willard
Sr. Director, Sales
Nicola Borean
Sr. Director, Finance
Robert Wood
Sr. Director, Product Management
Ryan Kaeding
Sr. Director, FP&A
Sam Adamson
Sr. Director, Program Management
Sam Lloyd
SVP, Elite
Tim Rouse
Sr. Director, Sales
Tom Fowler
VP, Elite Sales & Customer Success
Trevor Meyer
Sr. Director, Brand & Creative
Ty Chin
Sr. Market Director
Tyler Thomas
Sr. Director, Customer Content